Job Description
As we continue to scale our programs, expand our footprint, and grow our impact, we are seeking a highly strategic, driven, and creative Marketing & Sales Associate who will play an integral role in shaping Shecluded’s brand presence and driving revenue growth..
The Marketing & Sales Associate is responsible for developing and executing marketing strategies that strengthen Shecluded’s brand presence, drive customer acquisition, retain clients, and generate revenue across all programs and services.
This role requires a creative thinker, strategic planner, and results-focused salesperson who understands digital marketing, consumer behaviour, and relationship management. The ideal candidate is proactive, analytical, and passionate about business growth.
Requirements
Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
2–4 years proven experience in marketing, sales, or growth roles (preferably in tech, programs, or service-based organizations)
Conduct thorough credit assessments and analyze borrowers’ financial statements, cashflow, and repayment capacity.
Strong knowledge of digital marketing tools, analytics, and CRM systems.
Excellent written and verbal communication skills.
Demonstrated ability to achieve sales targets and handle negotiations professionally
Strong content creation skills (graphics, copywriting, campaign design).
Highly creative, resourceful, and detail-oriented.
Ability to multitask, prioritize, and work with minimal supervision.
Strong interpersonal and client relationship-building skills
Adept with data-driven decision making
Responsibilities
Marketing (Branding & Visibility):
Develop and execute comprehensive marketing plans to increase brand awareness and market penetration.
Create engaging content across digital platforms (social media, email campaigns, website, blogs, ads).
Manage Sheclude’s online presence, ensuring consistent brand identity and messaging.
Conduct market research to identify customer needs, industry trends, and competitive opportunities.
Plan and implement digital campaigns (SEO, PPC, social ads, influencer partnerships).
Track and report marketing performance metrics using analytic tools.
Organize brand activations, community engagement initiatives, and promotional events.
Work closely with the Programs team to promote courses, trainings, and initiatives.
Sales (Revenue & Client Relationship Management):
Identify and pursue new business opportunities, partnerships, and client leads.
Drive sales conversations from prospecting to closing, ensuring monthly and quarterly targets are met.
Build and maintain strong relationships with partners, organizations, and corporate clients.
Present Shecluded’s programs and services to leads, stakeholders, and prospective clients.
Conduct follow-up calls, schedule meetings, and maintain timely communication.
Prepare structured proposals, sales reports, and pipeline updates.
Manage CRM tools to track sales activities
Data, Reporting & Performance Tracking:
Analyze campaign performance, sales conversions, and market data to make strategic decisions.
Prepare weekly, monthly, and quarterly reports for management.
Use analytics tools (Google Analytics, CRM systems, dashboards) to drive insights.
Brand Management & Visibility:
Ensure consistent brand representation across all marketing channels.
Strengthen Shecluded’s presence through campaigns, media engagement, PR, events, and collaborations.
Build strong community engagement and user loyalty programs.
Cross-Functional Collaboration:
Work with the program, operations, and communications teams to align marketing efforts with business goals.
Provide feedback and insights to improve products, customer experience, and overall service delivery.
Support team activities during program launches, events, and outreach campaigns.
Administrative & Operational Duties:
Keep detailed documentation of Sales target deadlines, submitted proposals, and commenced marketing projects.
Must Manage all sales and community growth to deliver on 99% retention and growth of all potential sales leads and closing new sales targets weekly.
Develop and update templates, tools, and guides for proposal development and marketing processes and presentation.
Support internal audits, and organizational compliance checks.
Technical Skills We Value:
Exprience with Canva, Meta Ads Manager, Google Analytics, or email automation platforms
Experience selling programs, courses, or digital products
Understanding of gender-focused or social-impact initiatives